Topic

Value vs Viral - Maintaining authenticity in an algorithm-driven game ​

About Olivia Plotnick

Olivia is a social media enthusiast, forever obsessing over how brands connect with audiences on today’s most powerful platforms, particularly in China. With over 9 years of experience helping brands plan and execute a digital strategy for China, she is the founder of wai social, a boutique social media marketing agency focused on helping brands build relationships and communities with consumers in China. 

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